{"id":618163,"date":"2021-06-08T04:04:12","date_gmt":"2021-06-08T09:04:12","guid":{"rendered":"https:\/\/www.merca20.com\/?page_id=618163"},"modified":"2026-03-12T11:23:30","modified_gmt":"2026-03-12T17:23:30","slug":"columnistas-de-marketing","status":"publish","type":"page","link":"https:\/\/www.merca20.com\/columnistas-de-marketing\/","title":{"rendered":"Columnistas de Marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"618163\" class=\"elementor elementor-618163\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-17f601f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"17f601f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4ecc39c\" data-id=\"4ecc39c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8eb353a elementor-widget elementor-widget-heading\" data-id=\"8eb353a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Columnas m\u00e1s recientes<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fa1b558 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fa1b558\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-65834eb\" data-id=\"65834eb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de9f8af elementor-grid-6 elementor-grid-mobile-2 elementor-grid-tablet-2 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"de9f8af\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;6&quot;,&quot;classic_columns_mobile&quot;:&quot;2&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589641 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-jorge-arturo-castillo tag-jorge-arturo-castillo\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.merca20.com\/el-mercado-detras-de-la-nueva-infraestructura-hospitalaria\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/files.merca20.com\/uploads\/2022\/02\/Foto_columnista_Jorge-Arturo-Castillo--300x300.jpg\" class=\"attachment-medium size-medium wp-image-667788\" alt=\"Jorge Arturo Castillo\" srcset=\"https:\/\/files.merca20.com\/uploads\/2022\/02\/Foto_columnista_Jorge-Arturo-Castillo--300x300.jpg 300w, https:\/\/files.merca20.com\/uploads\/2022\/02\/Foto_columnista_Jorge-Arturo-Castillo-.jpg 380w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-mercado-detras-de-la-nueva-infraestructura-hospitalaria\/\" >\n\t\t\t\tEl mercado detr\u00e1s de la nueva infraestructura hospitalaria\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589560 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-rodrigo-cordova tag-rodrigo-cordova\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.merca20.com\/el-verdadero-competidor-de-tu-marca-no-siempre-vende-lo-mismo-que-tu\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/files.merca20.com\/uploads\/2022\/11\/Rodrigo-Cordova-sq-310x310-02-300x300.jpg\" class=\"attachment-medium size-medium wp-image-730249\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2022\/11\/Rodrigo-Cordova-sq-310x310-02-300x300.jpg 300w, https:\/\/files.merca20.com\/uploads\/2022\/11\/Rodrigo-Cordova-sq-310x310-02.jpg 310w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-verdadero-competidor-de-tu-marca-no-siempre-vende-lo-mismo-que-tu\/\" >\n\t\t\t\tEl verdadero competidor de tu marca no siempre vende lo mismo que t\u00fa\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589557 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-pablo-mercado tag-pablo-mercado\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.merca20.com\/por-que-algunas-marcas-parecen-mas-caras-de-lo-que-realmente-son\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"300\" height=\"215\" src=\"https:\/\/files.merca20.com\/uploads\/2026\/02\/Pablo-Mercado-300x215.jpeg\" class=\"attachment-medium size-medium wp-image-12553350\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2026\/02\/Pablo-Mercado-300x215.jpeg 300w, https:\/\/files.merca20.com\/uploads\/2026\/02\/Pablo-Mercado-1024x735.jpeg 1024w, https:\/\/files.merca20.com\/uploads\/2026\/02\/Pablo-Mercado-768x551.jpeg 768w, https:\/\/files.merca20.com\/uploads\/2026\/02\/Pablo-Mercado-540x388.jpeg 540w, https:\/\/files.merca20.com\/uploads\/2026\/02\/Pablo-Mercado.jpeg 1149w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/por-que-algunas-marcas-parecen-mas-caras-de-lo-que-realmente-son\/\" >\n\t\t\t\t\u00bfPor qu\u00e9 algunas marcas parecen m\u00e1s caras de lo que realmente son?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589552 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-viviana-alcocer tag-viviana-alcocer\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.merca20.com\/la-copa-del-mundo-termino-tu-marca-personal-sigue-jugando\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"280\" height=\"300\" src=\"https:\/\/files.merca20.com\/uploads\/2020\/02\/Viviana-Alcocer-columna-280x300.jpeg\" class=\"attachment-medium size-medium wp-image-538811\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2020\/02\/Viviana-Alcocer-columna-280x300.jpeg 280w, https:\/\/files.merca20.com\/uploads\/2020\/02\/Viviana-Alcocer-columna-956x1024.jpeg 956w, https:\/\/files.merca20.com\/uploads\/2020\/02\/Viviana-Alcocer-columna-768x822.jpeg 768w, https:\/\/files.merca20.com\/uploads\/2020\/02\/Viviana-Alcocer-columna-540x578.jpeg 540w, https:\/\/files.merca20.com\/uploads\/2020\/02\/Viviana-Alcocer-columna.jpeg 1412w\" sizes=\"(max-width: 280px) 100vw, 280px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/la-copa-del-mundo-termino-tu-marca-personal-sigue-jugando\/\" >\n\t\t\t\tLa Copa del Mundo termin\u00f3. Tu marca personal sigue jugando.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589496 post type-post status-publish format-standard has-post-thumbnail hentry category-alejandro-corona category-columnistas category-hoy-en-mercadotecnia tag-alejandro-corona\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.merca20.com\/el-ceo-que-dijo-no-lo-se\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"213\" src=\"https:\/\/files.merca20.com\/uploads\/2020\/04\/Alejandro-Corona-Director-de-Mercadotecnia-300x213.jpg\" class=\"attachment-medium size-medium wp-image-552513\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2020\/04\/Alejandro-Corona-Director-de-Mercadotecnia-300x213.jpg 300w, https:\/\/files.merca20.com\/uploads\/2020\/04\/Alejandro-Corona-Director-de-Mercadotecnia-768x545.jpg 768w, https:\/\/files.merca20.com\/uploads\/2020\/04\/Alejandro-Corona-Director-de-Mercadotecnia-540x383.jpg 540w, https:\/\/files.merca20.com\/uploads\/2020\/04\/Alejandro-Corona-Director-de-Mercadotecnia.jpg 961w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-ceo-que-dijo-no-lo-se\/\" >\n\t\t\t\tEl CEO que dijo &#8220;No lo s\u00e9&#8221;\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589483 post type-post status-publish format-standard has-post-thumbnail hentry category-arturo-ortiz category-columnistas category-hoy-en-mercadotecnia tag-arturo-ortiz\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.merca20.com\/realidad-post-mundial\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/files.merca20.com\/uploads\/2023\/08\/Arturo-Ortiz-300x300.jpg\" class=\"attachment-medium size-medium wp-image-781891\" alt=\"\u00bfSab\u00edas que el primer Nike se hizo en M\u00e9xico?\" srcset=\"https:\/\/files.merca20.com\/uploads\/2023\/08\/Arturo-Ortiz-300x300.jpg 300w, https:\/\/files.merca20.com\/uploads\/2023\/08\/Arturo-Ortiz-768x768.jpg 768w, https:\/\/files.merca20.com\/uploads\/2023\/08\/Arturo-Ortiz-540x540.jpg 540w, https:\/\/files.merca20.com\/uploads\/2023\/08\/Arturo-Ortiz.jpg 960w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/realidad-post-mundial\/\" >\n\t\t\t\tRealidad post Mundial\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f17aa63 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f17aa63\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e7a6b39\" data-id=\"e7a6b39\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4f68ddc elementor-hidden-tablet elementor-hidden-phone elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4f68ddc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f8f3acb\" data-id=\"f8f3acb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9d41a85 elementor-widget elementor-widget-global elementor-global-574510 elementor-widget-html\" data-id=\"9d41a85\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<center>\n<!-- \/1041356\/M20_728x90_home_1 -->\n<div id='div-gpt-ad-1598578418035-0' style='width: 728px; height: 90px;'>\n<script> googletag.cmd.push(function() { googletag.display('div-gpt-ad-1598578418035-0'); }); <\/script>\n<\/div>\n<\/center>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ebafaf8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ebafaf8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-e4f42db\" data-id=\"e4f42db\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-744cee5 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"744cee5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/malu-ascanio-rivera\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"960\" src=\"https:\/\/files.merca20.com\/uploads\/2024\/03\/columnista_ok.jpeg\" class=\"attachment-full size-full wp-image-12392564\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2024\/03\/columnista_ok.jpeg 960w, https:\/\/files.merca20.com\/uploads\/2024\/03\/columnista_ok-300x300.jpeg 300w, https:\/\/files.merca20.com\/uploads\/2024\/03\/columnista_ok-768x768.jpeg 768w, https:\/\/files.merca20.com\/uploads\/2024\/03\/columnista_ok-540x540.jpeg 540w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/malu-ascanio-rivera\/\">Malu Ascanio Rivera<\/a><\/h3><p class=\"elementor-image-box-description\">Profesora y consultora del Departamento de Mercadotecnia y An\u00e1lisis del Departamento de Mercadotecnia del Tec de Monterrey. Ha trabajado en el \u00e1rea de Desarrollo de proyectos y Mercadotecnia en empresas como la Bolsa Mexicana de Valores, GNP, Club del Gourmet, CONAVARQ. Anteriormente tuvo a su cargo la Direcci\u00f3n de la Maestr\u00eda enNegocios Internacionales con la Universidad de Thunderbird y el ITESM,(MIMLA), as\u00ed como de la Maestr\u00eda en Mercadotecnia de la Escuela de Graduados en Administraci\u00f3n y Desarrollo de Empresas (EGADE).<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84ad5a2 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"84ad5a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f914fb4 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"f914fb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588156 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-malu-ascanio-rivera tag-malu-ascanio-rivera\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/la-personalidad-de-marca-la-diferencia-entre-vender-y-conectar\/\" >\n\t\t\t\tLa personalidad de marca: la diferencia entre vender y conectar\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12586905 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-malu-ascanio-rivera tag-malu-ascanio-rivera\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-ikigai-de-las-marcasel-ikigai-de-las-marcas\/\" >\n\t\t\t\tEl IKIGAI de las marcas\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-6d791ce\" data-id=\"6d791ce\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cdf3828 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"cdf3828\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/carlos-bonilla\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"257\" height=\"257\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/350x260-Carlos-bonilla-SQ.jpg\" class=\"attachment-full size-full wp-image-618177\" alt=\"profesionales de las RRPP\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/350x260-Carlos-bonilla-SQ.jpg 257w, https:\/\/files.merca20.com\/uploads\/2021\/06\/350x260-Carlos-bonilla-SQ-140x140.jpg 140w\" sizes=\"(max-width: 257px) 100vw, 257px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/carlos-bonilla\/\">Carlos Bonilla<\/a><\/h3><p class=\"elementor-image-box-description\">Licenciado en Periodismo y Comunicaci\u00f3n Colectiva por la UNAM y Maestro en Relaciones P\u00fablicas por el CADEC, Es socio fundador y Vicepresidente Ejecutivo en AB Estudio de Comunicaci\u00f3n y profesor del M\u00e1ster en Comunicaci\u00f3n Digital que imparten el CADEC y la Universidad de Cantabria.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12d8275 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"12d8275\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8781977 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"8781977\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589244 post type-post status-publish format-standard has-post-thumbnail hentry category-carlos-bonilla category-columnistas category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/mexico-ha-conseguido-mas-2000-records-guinness\/\" >\n\t\t\t\tM\u00e9xico ha conseguido m\u00e1s de 2,000 r\u00e9cords Guinness\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587922 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/para-nosotros-se-acabo-el-mundial-de-pantalla\/\" >\n\t\t\t\tPara nosotros, se acab\u00f3 el \u201cMundial de Pantalla\u201d\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-84e2d42\" data-id=\"84e2d42\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0035724 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"0035724\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/diego-luna\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"1170\" height=\"1188\" src=\"https:\/\/files.merca20.com\/uploads\/2023\/01\/Captura-de-Pantalla-2023-01-10-a-las-11.47.16.png\" class=\"attachment-full size-full wp-image-740711\" alt=\"Diego_ Luna\" srcset=\"https:\/\/files.merca20.com\/uploads\/2023\/01\/Captura-de-Pantalla-2023-01-10-a-las-11.47.16.png 1170w, https:\/\/files.merca20.com\/uploads\/2023\/01\/Captura-de-Pantalla-2023-01-10-a-las-11.47.16-295x300.png 295w, https:\/\/files.merca20.com\/uploads\/2023\/01\/Captura-de-Pantalla-2023-01-10-a-las-11.47.16-1008x1024.png 1008w, https:\/\/files.merca20.com\/uploads\/2023\/01\/Captura-de-Pantalla-2023-01-10-a-las-11.47.16-768x780.png 768w, https:\/\/files.merca20.com\/uploads\/2023\/01\/Captura-de-Pantalla-2023-01-10-a-las-11.47.16-540x548.png 540w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/diego-luna\/\">Diego Luna<\/a><\/h3><p class=\"elementor-image-box-description\">Co-fundador de la agencia Los Magicians, especializada en Marketing Digital y Audiovisual. Cuenta con m\u00e1s de 15 a\u00f1os de experiencia y ha sido pieza clave en la transici\u00f3n digital de varias empresas como Citibanamex, Club Am\u00e9rica, Nestl\u00e9, entre otras. Es conferencista y ha participado en diversas ponencias sobre c\u00f3mo evolucionar en esta era digital. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-85ecba0 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"85ecba0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bef9567 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"bef9567\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12499487 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/inteligencia-artificial-vs-inteligencia-emocional-el-nuevo-equilibrio-en-las-estrategias-de-marketing-digital\/\" >\n\t\t\t\tInteligencia artificial vs inteligencia emocional: el nuevo equilibrio en las estrategias de marketing digital\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12497509 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/retail-media-first-party-data-duo-redefiniendo-retail\/\" >\n\t\t\t\tRetail media y \u201cfirst-party data\u201d: el d\u00fao que est\u00e1 redefiniendo el retail y marketing digital\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-7a9a9bf\" data-id=\"7a9a9bf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8c1fac9 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"8c1fac9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/jorge-arturo-castillo\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/Jorge_arturo-sq.jpg\" class=\"attachment-full size-full wp-image-618261\" alt=\"tercer regreso Covid-19\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/Jorge_arturo-sq.jpg 500w, https:\/\/files.merca20.com\/uploads\/2021\/06\/Jorge_arturo-sq-300x300.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/jorge-arturo-castillo\/\">Jorge Arturo Castillo<\/a><\/h3><p class=\"elementor-image-box-description\">Es licenciado en Ciencias de la Comunicaci\u00f3n (CC) y maestro en Relaciones Internacionales (RI) por la FCPyS de la UNAM. Es socio director de Comunicaci\u00f3n CM, desde donde edita medios especializados en las industrias farmac\u00e9utica, salud, energ\u00eda y tecnolog\u00eda. Es profesor de diversas materias de periodismo de la carrera de CC, en la UNAM, desde hace m\u00e1s de 25 a\u00f1os. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-692ff93 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"692ff93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-405bfd4 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"405bfd4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589641 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-jorge-arturo-castillo tag-jorge-arturo-castillo\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-mercado-detras-de-la-nueva-infraestructura-hospitalaria\/\" >\n\t\t\t\tEl mercado detr\u00e1s de la nueva infraestructura hospitalaria\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588211 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-jorge-valencia-columnistas tag-jorge-arturo-castillo\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/salud-y-entorno-fiscal-reinventar-el-impacto-sociall\/\" >\n\t\t\t\tSalud y entorno fiscal: Reinventar el impacto social\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-8a4064a\" data-id=\"8a4064a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f5547a7 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"f5547a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/arturo-mora\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"960\" src=\"https:\/\/files.merca20.com\/uploads\/2023\/06\/Arturo-Mora-Columnista.jpeg\" class=\"attachment-1536x1536 size-1536x1536 wp-image-770140\" alt=\"Arturo Mora\" srcset=\"https:\/\/files.merca20.com\/uploads\/2023\/06\/Arturo-Mora-Columnista.jpeg 960w, https:\/\/files.merca20.com\/uploads\/2023\/06\/Arturo-Mora-Columnista-300x300.jpeg 300w, https:\/\/files.merca20.com\/uploads\/2023\/06\/Arturo-Mora-Columnista-768x768.jpeg 768w, https:\/\/files.merca20.com\/uploads\/2023\/06\/Arturo-Mora-Columnista-540x540.jpeg 540w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/arturo-mora\/\">Arturo Mora<\/a><\/h3><p class=\"elementor-image-box-description\">Director Acad\u00e9mico del CECC Pedregal. Master en Producci\u00f3n Audiovisual de la Universidad Complutense de Madrid, egresado de la Licenciatura en Publicidad del CECC Pedregal y Diplomado en Mercadotecnia por la UIA. Productor de campa\u00f1as en CONAGUA<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0a50b2e elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"0a50b2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26c37fb elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"26c37fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589560 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-rodrigo-cordova tag-rodrigo-cordova\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-verdadero-competidor-de-tu-marca-no-siempre-vende-lo-mismo-que-tu\/\" >\n\t\t\t\tEl verdadero competidor de tu marca no siempre vende lo mismo que t\u00fa\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588183 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-rodrigo-cordova tag-rodrigo-cordova\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/las-marcas-tambien-envejecen-como-saber-cuando-renovar-sin-destruir-valor\/\" >\n\t\t\t\tLas marcas tambi\u00e9n envejecen: c\u00f3mo saber cu\u00e1ndo renovar sin destruir valor\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d2d52c2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d2d52c2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-70e823d\" data-id=\"70e823d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e71f1ad elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"e71f1ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/mayra-alcantara\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"1234\" height=\"1221\" src=\"https:\/\/files.merca20.com\/uploads\/2025\/09\/MAYRA_ALCANTARA_2025_BN.jpeg\" class=\"attachment-full size-full wp-image-12518905\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2025\/09\/MAYRA_ALCANTARA_2025_BN.jpeg 1234w, https:\/\/files.merca20.com\/uploads\/2025\/09\/MAYRA_ALCANTARA_2025_BN-300x297.jpeg 300w, https:\/\/files.merca20.com\/uploads\/2025\/09\/MAYRA_ALCANTARA_2025_BN-1024x1013.jpeg 1024w, https:\/\/files.merca20.com\/uploads\/2025\/09\/MAYRA_ALCANTARA_2025_BN-768x760.jpeg 768w, https:\/\/files.merca20.com\/uploads\/2025\/09\/MAYRA_ALCANTARA_2025_BN-540x534.jpeg 540w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/mayra-alcantara\/\">Mayra Alc\u00e1ntara<\/a><\/h3><p class=\"elementor-image-box-description\">Con m\u00e1s de 15 a\u00f1os de experiencia, ha liderado proyectos para m\u00e1s de 25 industrias y marcas de alto impacto como Netflix y Warner Bros. Discovery, donde fue clave en el lanzamiento de HBO Max en Latinoam\u00e9rica, y consigui\u00f3 el primer R\u00e9cord Guinness de TikTok en el mundo. Su trabajo destaca especialmente por su capacidad para conectar con audiencias de las generaciones Gen Z y Alpha.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df61df0 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"df61df0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ac1626 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"9ac1626\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587478 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-mayra-alcantara tag-mayra-alcantara\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/cannes-lions-2026-el-futuro-del-marketing-cambio-de-direccion\/\" >\n\t\t\t\tCannes Lions 2026: El futuro del marketing cambi\u00f3 de direcci\u00f3n\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12561407 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-mayra-alcantara\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/hannah-montana-20-anos-despues-you-can-change-your-hair-and-whos-in-control\/\" >\n\t\t\t\tHannah Montana, 20 a\u00f1os despu\u00e9s: You can change your hair\u2026 and who\u2019s in control\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-12ec6fa\" data-id=\"12ec6fa\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3d3587f elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"3d3587f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/eduardo-jerome-posadas\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"960\" src=\"https:\/\/files.merca20.com\/uploads\/2024\/08\/3d941cd4-b2ed-4f93-971f-e73ec99af333-1.jpg\" class=\"attachment-full size-full wp-image-12425171\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2024\/08\/3d941cd4-b2ed-4f93-971f-e73ec99af333-1.jpg 960w, https:\/\/files.merca20.com\/uploads\/2024\/08\/3d941cd4-b2ed-4f93-971f-e73ec99af333-1-300x300.jpg 300w, https:\/\/files.merca20.com\/uploads\/2024\/08\/3d941cd4-b2ed-4f93-971f-e73ec99af333-1-768x768.jpg 768w, https:\/\/files.merca20.com\/uploads\/2024\/08\/3d941cd4-b2ed-4f93-971f-e73ec99af333-1-540x540.jpg 540w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/eduardo-jerome-posadas\/\">Eduardo Jerome<\/a><\/h3><p class=\"elementor-image-box-description\">Es un profesional destacado en los sectores de marketing y tecnolog\u00eda, y actualmente se desempe\u00f1a como Director General de 99 Degrees &amp; Co., una agencia de tecnolog\u00eda y medios reconocida en M\u00e9xico.  Adem\u00e1s, obtuvo un MBA en la Universidad Macquarie en S\u00eddney, Australia, y se convirti\u00f3 en el primer mexicano en impartir clases de Marketing Digital en dicha instituci\u00f3n. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8601f75 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"8601f75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c0c3dd elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"3c0c3dd\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588185 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-eduardo-jerome category-hoy-en-mercadotecnia tag-eduardo-jerome\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/la-pantalla-que-piensa-por-que-el-dooh-programatico-ya-manda-en-2026\/\" >\n\t\t\t\tLa pantalla que piensa: por qu\u00e9 el DOOH program\u00e1tico ya manda en 2026\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12540623 post type-post status-publish format-standard has-post-thumbnail hentry category-eduardo-jerome category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/publicidad-con-proposito-activaciones-que-transforman-comunidades\/\" >\n\t\t\t\tPublicidad con prop\u00f3sito: activaciones que transforman comunidades\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-f05e912\" data-id=\"f05e912\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-06ee643 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"06ee643\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/viviana-alcocer\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/Viviana-Alcocer-columna-sq.jpg\" class=\"attachment-full size-full wp-image-618253\" alt=\"marketing objetivos organizaci\u00f3n\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/Viviana-Alcocer-columna-sq.jpg 500w, https:\/\/files.merca20.com\/uploads\/2021\/06\/Viviana-Alcocer-columna-sq-300x300.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/viviana-alcocer\/\">Viviana Alcocer<\/a><\/h3><p class=\"elementor-image-box-description\">Ejecutiva de negocio internacional, consultora, escritora y speaker. Con 20 a\u00f1os de experiencia en la industria de la salud, liderazgo, estrategia, manejo de P&amp;L, marketing y coaching. A trav\u00e9s de asesor\u00edas, seminarios y capacitaciones, ayuda a los individuos a dise\u00f1ar una vida plena y a las organizaciones a desarrollar una cultura de liderazgo y high performance. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99d6b4d elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"99d6b4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-410ef3b elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"410ef3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589552 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-viviana-alcocer tag-viviana-alcocer\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/la-copa-del-mundo-termino-tu-marca-personal-sigue-jugando\/\" >\n\t\t\t\tLa Copa del Mundo termin\u00f3. Tu marca personal sigue jugando.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588193 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-viviana-alcocer tag-viviana-alcocer\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/los-lideres-que-inspiran-compromiso-entregan-mejores-resultados\/\" >\n\t\t\t\tLos l\u00edderes que inspiran compromiso entregan mejores resultados\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-cadb1a4\" data-id=\"cadb1a4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6627d38 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"6627d38\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/manuel-alonso-columnistas\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"255\" height=\"255\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/Manuel_Alonso_-sq.jpg\" class=\"attachment-full size-full wp-image-618248\" alt=\"manuel alonso\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/Manuel_Alonso_-sq.jpg 255w, https:\/\/files.merca20.com\/uploads\/2021\/06\/Manuel_Alonso_-sq-140x140.jpg 140w\" sizes=\"(max-width: 255px) 100vw, 255px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/manuel-alonso-columnistas\/\">Manuel Alonso<\/a><\/h3><p class=\"elementor-image-box-description\">Licenciado en comunicaci\u00f3n con especialidad en publicidad y relaciones p\u00fablicas por la Universidad Iberoamericana M\u00e1ster en comunicaci\u00f3n digital por Vertice Business School\/Universidad del Rey Juan Carlos Fundador y Presidente de AB Estudio de Comunicaci\u00f3n, agencia de comunicaci\u00f3n y relaciones con 55 a\u00f1os de trayectoria. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-486911c elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"486911c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3135d63 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"3135d63\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588407 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-manuel-alonso-columnistas tag-manuel-alonso\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-mundial-termino-la-batalla-por-la-reputacion-apenas-comienza\/\" >\n\t\t\t\tEl Mundial termin\u00f3. La batalla por la reputaci\u00f3n apenas comienza\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587140 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-manuel-alonso-columnistas tag-manuel-alonso\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/cuando-esconder-una-marca-la-hace-mas-famosa-lecciones-de-la-fifa\/\" >\n\t\t\t\tCuando esconder una marca la hace m\u00e1s famosa: lecciones de la FIFA\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-f37c87a\" data-id=\"f37c87a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-db8d9f3 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"db8d9f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/angel-ramirez\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1500\" src=\"https:\/\/files.merca20.com\/uploads\/2025\/04\/ANGEL-RAMIREZ-RODRIGUEZ-.jpg\" class=\"attachment-full size-full wp-image-12478463\" alt=\"ANGEL RAMIREZ RODRIGUEZ\" srcset=\"https:\/\/files.merca20.com\/uploads\/2025\/04\/ANGEL-RAMIREZ-RODRIGUEZ-.jpg 1500w, https:\/\/files.merca20.com\/uploads\/2025\/04\/ANGEL-RAMIREZ-RODRIGUEZ--300x300.jpg 300w, https:\/\/files.merca20.com\/uploads\/2025\/04\/ANGEL-RAMIREZ-RODRIGUEZ--1024x1024.jpg 1024w, https:\/\/files.merca20.com\/uploads\/2025\/04\/ANGEL-RAMIREZ-RODRIGUEZ--768x768.jpg 768w, https:\/\/files.merca20.com\/uploads\/2025\/04\/ANGEL-RAMIREZ-RODRIGUEZ--540x540.jpg 540w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/angel-ramirez\/\">Angel Ramirez<\/a><\/h3><p class=\"elementor-image-box-description\">\u00c1ngel Ram\u00edrez es Head of Customer Insights &amp; Experience en Chedraui, donde lidera el Insight Center del Cliente, impulsando estrategias basadas en datos para mejorar la experiencia omnicanal. Con formaci\u00f3n en F\u00edsica Matem\u00e1tica, Comunicaci\u00f3n y un MBA, ha innovado en BBVA, MetLife y Microsoft, combinando an\u00e1lisis, creatividad y estrategia. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-af4c270 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"af4c270\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5dd5e65 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"5dd5e65\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12538608 post type-post status-publish format-standard has-post-thumbnail hentry category-angel-ramirez category-columnistas category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-mundial-que-cambiara-la-experiencia-del-aficionado-para-siempre\/\" >\n\t\t\t\t\u00bfEl Mundial que cambiar\u00e1 la experiencia del aficionado para siempre?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12535509 post type-post status-publish format-standard has-post-thumbnail hentry category-angel-ramirez category-columnistas category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/distancia-mata-la-experiencia-el-nuevo-reto-de-cx-en-la-movilidad-urbana\/\" >\n\t\t\t\t\u00bfDistancia mata la experiencia? El nuevo reto de CX en la movilidad urbana\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-885d9ca elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"885d9ca\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-802f09b\" data-id=\"802f09b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fe97a53 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"fe97a53\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/guillermo-pous\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"960\" src=\"https:\/\/files.merca20.com\/uploads\/2026\/03\/Guillermo_Pous_2026.jpeg\" class=\"attachment-1536x1536 size-1536x1536 wp-image-12558819\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2026\/03\/Guillermo_Pous_2026.jpeg 960w, https:\/\/files.merca20.com\/uploads\/2026\/03\/Guillermo_Pous_2026-300x300.jpeg 300w, https:\/\/files.merca20.com\/uploads\/2026\/03\/Guillermo_Pous_2026-768x768.jpeg 768w, https:\/\/files.merca20.com\/uploads\/2026\/03\/Guillermo_Pous_2026-540x540.jpeg 540w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/guillermo-pous\/\">Guillermo Pous<\/a><\/h3><p class=\"elementor-image-box-description\">Licenciado en Derecho por el Centro de Estudios Universitarios, con estudios de posgrado en Propiedad Intelectual por parte de la Universidad Panamericana y, certificado como experto por parte de la UNESCO y el CERLALC. Especialista en Derechos de Autor y Derechos Conexos. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10c910d elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"10c910d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d3dec87 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"d3dec87\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588379 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-guillermo-pous category-hoy-en-mercadotecnia tag-guillermo-pous\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/fan-id-cuando-la-identidad-del-aficionado-vale-mas-que-el-boleto\/\" >\n\t\t\t\tFan ID, cuando la identidad del aficionado vale m\u00e1s que el boleto.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587145 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-guillermo-pous category-hoy-en-mercadotecnia tag-guillermo-pous-fernandez\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/ambush-marketing-inverso-de-hublot-a-rolex\/\" >\n\t\t\t\tAmbush marketing inverso; de Hublot a Rolex.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-c1ea6be\" data-id=\"c1ea6be\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-916d3b9 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"916d3b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/josegonzalez\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"385\" height=\"385\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/josegonzalez-sq.jpg\" class=\"attachment-full size-full wp-image-618279\" alt=\"marca-agencia\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/josegonzalez-sq.jpg 385w, https:\/\/files.merca20.com\/uploads\/2021\/06\/josegonzalez-sq-300x300.jpg 300w\" sizes=\"(max-width: 385px) 100vw, 385px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/josegonzalez\/\">Jos\u00e9 Gonz\u00e1lez<\/a><\/h3><p class=\"elementor-image-box-description\">Director General de EPA Digital, agencia de marketing digital. Experto en publicidad digital y estrategias digitales basadas en data, enfocadas a la mejora continua de resultados y crecimiento para marcas como Coppel, Soriana, Best Buy, Interjet, UVM, entre otras.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ea9c4b elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"0ea9c4b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02af093 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"02af093\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-645806 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-josegonzalez category-mercadotecnia tag-columnistas-2 tag-jose-gonzalez\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/evolucion-del-consumo-de-medios-digitales-y-dispositivos-en-mexico\/\" >\n\t\t\t\tEvoluci\u00f3n del consumo de medios digitales y dispositivos en M\u00e9xico\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-641299 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-josegonzalez tag-columnistas-2 tag-jose-gonzalez\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/10-ideas-para-potenciar-la-eficacia-en-marketing\/\" >\n\t\t\t\t10 ideas para potenciar la eficacia en marketing\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-965c421\" data-id=\"965c421\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0bbdc3d elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"0bbdc3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/james-hernandez\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/James-Hernandez-sq.jpg\" class=\"attachment-full size-full wp-image-618207\" alt=\"emprendimiento\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/James-Hernandez-sq.jpg 500w, https:\/\/files.merca20.com\/uploads\/2021\/06\/James-Hernandez-sq-300x300.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/james-hernandez\/\">James Hern\u00e1ndez<\/a><\/h3><p class=\"elementor-image-box-description\">James Hern\u00e1ndez, naci\u00f3 en Caracas, Venezuela, y es abogado de profesi\u00f3n, egresado de la Universidad Santa Mar\u00eda de Venezuela. Actualmente el ejecutivo se desempe\u00f1a como presidente y cofundador de Trust Corporate,<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1c1245 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"b1c1245\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-644541b elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"644541b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-724630 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-james-hernandez tag-columnistas-2 tag-crecimiento-empresarial tag-desarrollo-profesional tag-james-hernandez\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/desarrollo-profesional-bienestar-empresarial\/\" >\n\t\t\t\tDesarrollo profesional, la clave para el bienestar empresarial\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-720286 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-james-hernandez tag-columnistas-2 tag-james-hernandez tag-negocios-internacionales\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/aspectos-negociar-en-exterior\/\" >\n\t\t\t\tAspectos importantes para negociar en el exterior\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-e0e0e99\" data-id=\"e0e0e99\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-99b112b elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"99b112b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/rogelio-blanco\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"646\" height=\"960\" src=\"https:\/\/files.merca20.com\/uploads\/2024\/07\/DIRK-GLAS-Save-the-Children-lislas-merca20-com-Correo-de-katedranet-com-bn.jpg\" class=\"attachment-full size-full wp-image-12419052\" alt=\"DIRK GLAS\" srcset=\"https:\/\/files.merca20.com\/uploads\/2024\/07\/DIRK-GLAS-Save-the-Children-lislas-merca20-com-Correo-de-katedranet-com-bn.jpg 646w, https:\/\/files.merca20.com\/uploads\/2024\/07\/DIRK-GLAS-Save-the-Children-lislas-merca20-com-Correo-de-katedranet-com-bn-202x300.jpg 202w, https:\/\/files.merca20.com\/uploads\/2024\/07\/DIRK-GLAS-Save-the-Children-lislas-merca20-com-Correo-de-katedranet-com-bn-540x802.jpg 540w\" sizes=\"(max-width: 646px) 100vw, 646px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/rogelio-blanco\/\">Dirk Glass<\/a><\/h3><p class=\"elementor-image-box-description\">Chief Executive Officer en Save The Children M\u00e9xico.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-319b5a9 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"319b5a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a373801 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"a373801\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12453770 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-rogelio-blanco tag-rogelio-blanco\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/7-tendencias-para-la-reputacion-y-las-relaciones-con-stakeholders-en-2025\/\" >\n\t\t\t\t7 tendencias para la reputaci\u00f3n y las relaciones con stakeholders en 2025\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12450161 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-rogelio-blanco tag-rogelio-blanco\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/comunicacion-corporativa-y-reputacion-en-mexico-hacia-2025\/\" >\n\t\t\t\tComunicaci\u00f3n corporativa y reputaci\u00f3n en M\u00e9xico hacia 2025\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-8371e53\" data-id=\"8371e53\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f66a309 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"f66a309\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/carlos-andres-mendiola\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"216\" height=\"216\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/260x221-Carlos-M-sq.jpg\" class=\"attachment-full size-full wp-image-618181\" alt=\"Mujer Rey taquilla\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/260x221-Carlos-M-sq.jpg 216w, https:\/\/files.merca20.com\/uploads\/2021\/06\/260x221-Carlos-M-sq-140x140.jpg 140w\" sizes=\"(max-width: 216px) 100vw, 216px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/carlos-andres-mendiola\/\">Carlos Andr\u00e9s Mendiola<\/a><\/h3><p class=\"elementor-image-box-description\">Carlos Andr\u00e9s Mendiola es un storyteller del marketing, creador de marcas, apasionado del cine y orgulloso promotor de M\u00e9xico. Profesor investigador del Tec de Monterrey. Coordinador del movimiento Motivos para amar a M\u00e9xico y autor de varios libros.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb74b6a elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"fb74b6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c5ebd1c elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"c5ebd1c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589101 post type-post status-publish format-standard has-post-thumbnail hentry category-carlos-andres-mendiola-2 category-columnistas tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/la-odisea-de-triunfar-en-la-taquilla-y-vencer-a-los-haters\/\" >\n\t\t\t\tLa odisea de triunfar en la taquilla y vencer a los haters\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587777 post type-post status-publish format-standard has-post-thumbnail hentry category-carlos-andres-mendiola-2 category-columnistas tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/moana-y-el-problema-de-los-live-action-de-disney\/\" >\n\t\t\t\tMoana y el problema de los live action de Disney\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b8b239a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b8b239a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-5543796\" data-id=\"5543796\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-984aea0 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"984aea0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/rodrigo-cordova\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"310\" height=\"310\" src=\"https:\/\/files.merca20.com\/uploads\/2022\/11\/Rodrigo-Cordova-sq-310x310-02.jpg\" class=\"attachment-1536x1536 size-1536x1536 wp-image-730249\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2022\/11\/Rodrigo-Cordova-sq-310x310-02.jpg 310w, https:\/\/files.merca20.com\/uploads\/2022\/11\/Rodrigo-Cordova-sq-310x310-02-300x300.jpg 300w\" sizes=\"(max-width: 310px) 100vw, 310px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/rodrigo-cordova\/\">Rodrigo Cordova<\/a><\/h3><p class=\"elementor-image-box-description\">Director de F3 Brands, es dise\u00f1ador La Sallista con master en marketing y comunicaci\u00f3n por la UOC, es premiado internacionalmente en concursos de creatividad gr\u00e1fica, jurado en creativity internacional awards, Mobius y en el Internet Marketing assoc. Es considerado por el proyecto Logos de M\u00e9xico, como uno de los dise\u00f1adores que han influido en la gr\u00e1fica contemporanea de M\u00e9xico.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b8b854 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"6b8b854\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-542d4b4 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"542d4b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589560 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-rodrigo-cordova tag-rodrigo-cordova\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-verdadero-competidor-de-tu-marca-no-siempre-vende-lo-mismo-que-tu\/\" >\n\t\t\t\tEl verdadero competidor de tu marca no siempre vende lo mismo que t\u00fa\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588183 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-rodrigo-cordova tag-rodrigo-cordova\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/las-marcas-tambien-envejecen-como-saber-cuando-renovar-sin-destruir-valor\/\" >\n\t\t\t\tLas marcas tambi\u00e9n envejecen: c\u00f3mo saber cu\u00e1ndo renovar sin destruir valor\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-c9ec913\" data-id=\"c9ec913\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6556451 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"6556451\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/rosalit-miranda\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"210\" height=\"210\" src=\"https:\/\/files.merca20.com\/uploads\/2022\/01\/Rosalit_Miranda-Columna-Miercoles-sq.jpg\" class=\"attachment-1536x1536 size-1536x1536 wp-image-661072\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2022\/01\/Rosalit_Miranda-Columna-Miercoles-sq.jpg 210w, https:\/\/files.merca20.com\/uploads\/2022\/01\/Rosalit_Miranda-Columna-Miercoles-sq-140x140.jpg 140w\" sizes=\"(max-width: 210px) 100vw, 210px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/rosalit-miranda\/\">Rosalit Miranda<\/a><\/h3><p class=\"elementor-image-box-description\">Directora en Digifeel, estratega en comunicaci\u00f3n digital, especialista en marketing pol\u00edtico digital. Apasionada de crear mejores contenidos, las redes sociales y la tecnolog\u00eda. *Las columnas de opini\u00f3n reflejan el pensar individual y gustos personales de los columnistas, los cuales no necesariamente son compartidos por el equipo Merca2.0.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ad264f elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"5ad264f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f8140f elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"1f8140f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12492229 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-rosalit-miranda tag-rosalit-miranda\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/marketing-cuantico-crea-campanas-exitosas-desde-el-quantum\/\" >\n\t\t\t\tMarketing cu\u00e1ntico: crea campa\u00f1as exitosas desde el Quantum\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12464690 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-rosalit-miranda tag-rosalit-miranda\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/la-historia-que-cuentas-de-tu-marca-personal-es-mas-poderosa-de-lo-que-crees\/\" >\n\t\t\t\tLa historia que cuentas de tu marca personal es m\u00e1s poderosa de lo que crees\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-4610a4f\" data-id=\"4610a4f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1928b61 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"1928b61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/arturo-ortiz\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/files.merca20.com\/uploads\/2019\/06\/4d81fd7b-c770-4721-aab5-1f2c286553de-1.jpg\" class=\"attachment-full size-full wp-image-497975\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2019\/06\/4d81fd7b-c770-4721-aab5-1f2c286553de-1.jpg 800w, https:\/\/files.merca20.com\/uploads\/2019\/06\/4d81fd7b-c770-4721-aab5-1f2c286553de-1-300x300.jpg 300w, https:\/\/files.merca20.com\/uploads\/2019\/06\/4d81fd7b-c770-4721-aab5-1f2c286553de-1-768x768.jpg 768w, https:\/\/files.merca20.com\/uploads\/2019\/06\/4d81fd7b-c770-4721-aab5-1f2c286553de-1-540x540.jpg 540w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/arturo-ortiz\/\">Arturo Ortiz<\/a><\/h3><p class=\"elementor-image-box-description\">Hola, ll\u00e1mame Artur, soy CEO de Birth Group y soy un apasionado del insideout Branding \/\/ Mentor Endeavor \/\/ Profe Crehana \/\/ Experto en Publicidad, Endomarketing, Employer Branding, Creatividad y Emprendimiento \/\/ Catedr\u00e1tico y speaker en diferentes universidades y c\u00e1maras \/\/ Fundador y primer presidente de ADD \/\/ Parte del consejo de AMCO \/\/ Consejero empresarial \/\/<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa9591e elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"aa9591e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c1e325 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"9c1e325\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589483 post type-post status-publish format-standard has-post-thumbnail hentry category-arturo-ortiz category-columnistas category-hoy-en-mercadotecnia tag-arturo-ortiz\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/realidad-post-mundial\/\" >\n\t\t\t\tRealidad post Mundial\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588195 post type-post status-publish format-standard has-post-thumbnail hentry category-arturo-ortiz category-columnistas category-hoy-en-mercadotecnia tag-arturo-ortiz\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-marketing-en-2035-y-las-cinco-cosas-que-nadie-vio-venir\/\" >\n\t\t\t\tEl marketing en 2035 (y las cinco cosas que nadie vio venir)\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-0181e03\" data-id=\"0181e03\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-acd96e4 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"acd96e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/gustavo-pares\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"256\" height=\"256\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/gustavo-pares-350x260-sq-copy.jpg\" class=\"attachment-1536x1536 size-1536x1536 wp-image-618203\" alt=\"Inteligencia Artificial\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/gustavo-pares-350x260-sq-copy.jpg 256w, https:\/\/files.merca20.com\/uploads\/2021\/06\/gustavo-pares-350x260-sq-copy-140x140.jpg 140w\" sizes=\"(max-width: 256px) 100vw, 256px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/gustavo-pares\/\">Gustavo Par\u00e9s<\/a><\/h3><p class=\"elementor-image-box-description\">Gustavo Par\u00e9s es licenciado en Sistemas de Computaci\u00f3n Administrativa por ITESM. Es socio fundador y CEO de NDS Cognitive Labs, empresa especializada en implementar soluciones con inteligencia artificial. Es autor del libro \u201cChatbots: El Nuevo Paradigma en la Atenci\u00f3n de Clientes\u201d.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eab6e28 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"eab6e28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-762aa26 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"762aa26\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-662271 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-gustavo-pares category-hoy-en-mercadotecnia category-mercadotecnia tag-columnistas-2 tag-gustavo-pares\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/puede-la-inteligencia-artificial-motivar-a-tu-equipo\/\" >\n\t\t\t\t\u00bfPuede la Inteligencia Artificial motivar a tu equipo?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-660693 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-gustavo-pares category-hoy-en-mercadotecnia category-mercadotecnia tag-columnistas-2 tag-gustavo-pares\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-nuevo-mercado-laboral-se-desarrollara-en-el-metaverso\/\" >\n\t\t\t\t\u00bfEl nuevo mercado laboral se desarrollar\u00e1 en el metaverso?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-8f19e95\" data-id=\"8f19e95\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4ed6a4f elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"4ed6a4f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/guillermo-perezbolde\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/perezbolde-sq.jpg\" class=\"attachment-full size-full wp-image-618269\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/perezbolde-sq.jpg 500w, https:\/\/files.merca20.com\/uploads\/2021\/06\/perezbolde-sq-300x300.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/guillermo-perezbolde\/\">Guillermo P\u00e9rezbolde<\/a><\/h3><p class=\"elementor-image-box-description\">CEO de la agencia Mente Digital, Presidente de la American Marketing Association cap\u00edtulo M\u00e9xico, maestro certificado por la universidad de California en San Diego, investigador incansable y apasionado del marketing y el social media.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-291a49d elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"291a49d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf1caf5 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"cf1caf5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12574384 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-guillermo-perezbolde category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/tu-computadora-puede-dar-click-para-verificar-que-no-eres-un-robot-y-tu-no-lo-sabias\/\" >\n\t\t\t\tTu computadora puede dar click para verificar que no eres un robot&#8230; y tu no lo sab\u00edas\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12562625 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-guillermo-perezbolde category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/recibes-llamadas-de-numeros-desconocidos-todo-lo-que-necesitas-saber-detras-de-eso\/\" >\n\t\t\t\t\u00bfRecibes llamadas de n\u00fameros desconocidos? Todo lo que necesitas saber detr\u00e1s de eso\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e8f6a9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e8f6a9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-b85d632\" data-id=\"b85d632\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-49debd9 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"49debd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/elizabeth-peniche\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/Elizabeth-Peniche-sq.jpg\" class=\"attachment-full size-full wp-image-618237\" alt=\"Elizabeth Peniche\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/Elizabeth-Peniche-sq.jpg 500w, https:\/\/files.merca20.com\/uploads\/2021\/06\/Elizabeth-Peniche-sq-300x300.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/elizabeth-peniche\/\">Elizabeth Peniche<\/a><\/h3><p class=\"elementor-image-box-description\">Head of Marketing en T-Systems M\u00e9xico, fundadora de T-inspiras agencia de mercadotecnia social, apasionada por la mercadotecnia, la tecnolog\u00eda y causa sociales con m\u00e1s de 20 a\u00f1os de experiencia en el \u00e1rea de Marketing en empresas transnacionales de tecnolog\u00eda a nivel corporativo como Oracle y Microsoft. Maestra de c\u00e1tedra en la Universidad An\u00e1huac M\u00e9xico impartiendo clases de marketing y creatividad e innovaci\u00f3n.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6452552 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"6452552\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7993d1 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"a7993d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-694149 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-elizabeth-peniche category-hoy-en-mercadotecnia tag-elizabeth-peniche tag-slowfashion\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/slowfashion-oportunidad-o-desafio-para-las-marcas\/\" >\n\t\t\t\tSlowfashion \u00bfoportunidad o desaf\u00edo para las marcas?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-677308 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-elizabeth-peniche category-hoy-en-mercadotecnia tag-equipos-de-marketing\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/habilidades-para-lograr-equipos-de-marketing-fuertes\/\" >\n\t\t\t\tMomento de crear equipos de marketing fuertes y unidos; 3 habilidades clave para lograrlo\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-6d6c28e\" data-id=\"6d6c28e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e414f3e elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"e414f3e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/fernanda-ramirez\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"531\" height=\"533\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/Fernanda-Ramirez-SQ.jpg\" class=\"attachment-1536x1536 size-1536x1536 wp-image-618174\" alt=\"Fernanda Ram\u00edrez\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/Fernanda-Ramirez-SQ.jpg 531w, https:\/\/files.merca20.com\/uploads\/2021\/06\/Fernanda-Ramirez-SQ-300x300.jpg 300w\" sizes=\"(max-width: 531px) 100vw, 531px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/fernanda-ramirez\/\">Fernanda Ram\u00edrez<\/a><\/h3><p class=\"elementor-image-box-description\">Publirrelacionista desde hace casi 15 a\u00f1os. Apasionada de la comunicaci\u00f3n, las redes sociales y los temas de sostenibilidad. Directora General de Comunicaci\u00f3n Spread y experta en manejo de crisis.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8f159d elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"e8f159d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c431f0b elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"c431f0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589312 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-fernanda-ramirez category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/caso-ruffo-cuando-el-gobierno-comunica-antes-de-tener-pruebas\/\" >\n\t\t\t\tCaso Ruffo: Cuando el gobierno comunica antes de tener pruebas\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587920 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-fernanda-ramirez category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/la-guerra-entre-estados-unidos-e-iran-lo-que-significa-para-mexico\/\" >\n\t\t\t\tLa guerra entre Estados Unidos e Ir\u00e1n: lo que significa para M\u00e9xico\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-e96407c\" data-id=\"e96407c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-835b2ff elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"835b2ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/alvaro-rattinger\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"380\" height=\"380\" src=\"https:\/\/files.merca20.com\/uploads\/2016\/03\/Alvaro-Rattinger.jpg\" class=\"attachment-full size-full wp-image-218216\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2016\/03\/Alvaro-Rattinger.jpg 380w, https:\/\/files.merca20.com\/uploads\/2016\/03\/Alvaro-Rattinger-300x300.jpg 300w\" sizes=\"(max-width: 380px) 100vw, 380px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/alvaro-rattinger\/\">Alvaro Rattinger<\/a><\/h3><p class=\"elementor-image-box-description\">Alvaro Rattinger es CEO de la Revista Merca2.0 y colaborador de Eduardo Ruiz-Healy en Radio F\u00f3rmula y Carlos Mota en ADN40. Autor de los libros Nuevo juego, nuevas reglas y Marketing Asim\u00e9trico.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a5ba10 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"1a5ba10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be14ea9 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"be14ea9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588387 post type-post status-publish format-standard has-post-thumbnail hentry category-alvaro-rattinger category-columnistas category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-fin-del-trabajo-el-inicio-del-consumo\/\" >\n\t\t\t\tEl fin del trabajo, el inicio del consumo\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587229 post type-post status-publish format-standard has-post-thumbnail hentry category-alvaro-rattinger category-columnistas category-hoy-en-mercadotecnia category-mercadotecnia category-publicidad\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/estados-unidos-finalmente-conquisto-el-futbol-ahora-el-futbol-tendra-que-aprender-a-convivir-con-estados-unidos\/\" >\n\t\t\t\tEstados Unidos finalmente conquist\u00f3 el futbol. Ahora el futbol tendr\u00e1 que aprender a convivir con Estados Unidos.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-4262445\" data-id=\"4262445\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8272d49 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"8272d49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/paco-santamaria-columnistas\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/paco_santamaria2-sq.jpg\" class=\"attachment-full size-full wp-image-618199\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/paco_santamaria2-sq.jpg 500w, https:\/\/files.merca20.com\/uploads\/2021\/06\/paco_santamaria2-sq-300x300.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/paco-santamaria-columnistas\/\">Paco Santamar\u00eda<\/a><\/h3><p class=\"elementor-image-box-description\">Comunicador de la Universidad Iberoamericana y maestro en Producci\u00f3n Audiovisual por la Universidad Complutense de Madrid. Consultor y conferencista especializado en estrategias de comunicaci\u00f3n, relaciones p\u00fablicas y mercadotecnia.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-902ccea elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"902ccea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d2e133 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"8d2e133\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589113 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-paco-santamaria-columnistas tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/estrategia-pet-care-como-las-marcas-de-mascotas-estan-redefiniendo-la-lealtad-de-los-consumidores-en-mexico-y-latam\/\" >\n\t\t\t\tEstrategia Pet Care: C\u00f3mo las marcas de mascotas est\u00e1n redefiniendo la lealtad de los consumidores en M\u00e9xico y LATAM\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587767 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-paco-santamaria-columnistas tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-futbol-es-lo-mas-importante-de-lo-menos-importante\/\" >\n\t\t\t\tEl futbol es lo m\u00e1s importante de lo menos importante\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-7f17ca2\" data-id=\"7f17ca2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-927ea1a elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"927ea1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/alberto\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"1500\" height=\"1500\" src=\"https:\/\/files.merca20.com\/uploads\/2025\/06\/alberto-carreon-2025.jpg\" class=\"attachment-full size-full wp-image-12491961\" alt=\"ALBERTO CARREON 2025\" srcset=\"https:\/\/files.merca20.com\/uploads\/2025\/06\/alberto-carreon-2025.jpg 1500w, https:\/\/files.merca20.com\/uploads\/2025\/06\/alberto-carreon-2025-300x300.jpg 300w, https:\/\/files.merca20.com\/uploads\/2025\/06\/alberto-carreon-2025-1024x1024.jpg 1024w, https:\/\/files.merca20.com\/uploads\/2025\/06\/alberto-carreon-2025-768x768.jpg 768w, https:\/\/files.merca20.com\/uploads\/2025\/06\/alberto-carreon-2025-540x540.jpg 540w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/alberto\/\">Alberto Carre\u00f3n<\/a><\/h3><p class=\"elementor-image-box-description\">CEO de la agencia de Marketing Digital AXISKG, especializada en servicios de e-commerce management, estrategias digitales y ejecuci\u00f3n de campa\u00f1as en medios online. Ingeniero Industrial por la Universidad Panamericana, con maestr\u00eda en Direcci\u00f3n de Operaciones. Conferencista con m\u00e1s de 150 ponencias en foros de Marketing y Comercio.  <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91d380f elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"91d380f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b50cef6 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"b50cef6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12499487 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/inteligencia-artificial-vs-inteligencia-emocional-el-nuevo-equilibrio-en-las-estrategias-de-marketing-digital\/\" >\n\t\t\t\tInteligencia artificial vs inteligencia emocional: el nuevo equilibrio en las estrategias de marketing digital\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12497509 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/retail-media-first-party-data-duo-redefiniendo-retail\/\" >\n\t\t\t\tRetail media y \u201cfirst-party data\u201d: el d\u00fao que est\u00e1 redefiniendo el retail y marketing digital\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0855c00 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0855c00\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-a049713\" data-id=\"a049713\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a26fea5 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"a26fea5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/alejandro-gonzalez-saul\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/files.merca20.com\/uploads\/2025\/12\/TIR-22-scaled.jpg\" class=\"attachment-full size-full wp-image-12537742\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2025\/12\/TIR-22-scaled.jpg 2560w, https:\/\/files.merca20.com\/uploads\/2025\/12\/TIR-22-300x200.jpg 300w, https:\/\/files.merca20.com\/uploads\/2025\/12\/TIR-22-1024x683.jpg 1024w, https:\/\/files.merca20.com\/uploads\/2025\/12\/TIR-22-768x512.jpg 768w, https:\/\/files.merca20.com\/uploads\/2025\/12\/TIR-22-1536x1024.jpg 1536w, https:\/\/files.merca20.com\/uploads\/2025\/12\/TIR-22-2048x1365.jpg 2048w, https:\/\/files.merca20.com\/uploads\/2025\/12\/TIR-22-480x320.jpg 480w, https:\/\/files.merca20.com\/uploads\/2025\/12\/TIR-22-540x360.jpg 540w\" sizes=\"(max-width: 750px) 100vw, 750px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/alejandro-gonzalez-saul\/\">Alejandro  Gonzalez Saul<\/a><\/h3><p class=\"elementor-image-box-description\">Consultor en customer loyalty y engagement con m\u00e1s de 25 a\u00f1os de experiencia liderando estrategias para marcas globales como American Express, Mastercard, Aerom\u00e9xico y FEMSA. CEO fundador de programas de gran escala como Puntos Colombia y Spin Premia. Fundador y CEO de LEAL HUB, consultora especializada en dise\u00f1ar e implementar estrategias de lealtad, fan engagement y customer engagement. Columnista de Merca 2.0, speaker internacional y miembro del podcast Let\u2019s Talk Loyalty. Reconocido como uno de los Global Loyalty Leaders por su contribuci\u00f3n a la industria\"\n<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5430979 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"5430979\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ba79d61 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"ba79d61\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589117 post type-post status-publish format-standard has-post-thumbnail hentry category-alejandro-gonzalez-saul category-columnistas category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/cuando-el-estatus-se-compra-con-una-tarjeta-el-precio-de-vender-tus-niveles\/\" >\n\t\t\t\tCuando el estatus se compra con una tarjeta: el precio de vender tus niveles\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587775 post type-post status-publish format-standard has-post-thumbnail hentry category-alejandro-gonzalez-saul category-columnistas tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-diseno-de-tiers-no-es-un-asunto-de-marca-es-un-asunto-de-calibracion\/\" >\n\t\t\t\tEl dise\u00f1o de tiers no es un asunto de marca. Es un asunto de calibraci\u00f3n\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-8a36e29\" data-id=\"8a36e29\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-97abca5 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"97abca5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/federico-torres\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"624\" height=\"624\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/federico-torres-sq.jpg\" class=\"attachment-full size-full wp-image-618222\" alt=\"Berlusconi\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/federico-torres-sq.jpg 624w, https:\/\/files.merca20.com\/uploads\/2021\/06\/federico-torres-sq-300x300.jpg 300w, https:\/\/files.merca20.com\/uploads\/2021\/06\/federico-torres-sq-540x540.jpg 540w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/federico-torres\/\">Federico Torres<\/a><\/h3><p class=\"elementor-image-box-description\">Federico Torres L\u00f3pez, es Licenciado en Ciencias de la Comunicaci\u00f3n y Master en Desarrollo Organizacional y Humano certificado como consultor. Especialista en Antropolog\u00eda y \u00c9tica y en Administraci\u00f3n de Empresas. Egresado del IPADE. Conferencista y Profesor en temas de Comunicaci\u00f3n Pol\u00edtica, Cabildeo y Marketing Gubernamental. <\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-beea351 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"beea351\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e430c59 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"e430c59\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588693 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-federico-torres category-hoy-en-mercadotecnia\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/la-geopolitica-del-gol\/\" >\n\t\t\t\tLa Geopol\u00edtica del gol\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587425 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-federico-torres category-hoy-en-mercadotecnia tag-home\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/la-otan-entre-la-inercia-institucional-y-la-fragmentacion-politica\/\" >\n\t\t\t\tLa OTAN, entre la inercia institucional y la fragmentaci\u00f3n pol\u00edtica\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-055fd9b\" data-id=\"055fd9b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e710219 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"e710219\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/carlos-vargas\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"316\" height=\"316\" src=\"https:\/\/files.merca20.com\/uploads\/2022\/01\/Carlos-Vargas-Merca2-thumb.jpg\" class=\"attachment-full size-full wp-image-657991\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2022\/01\/Carlos-Vargas-Merca2-thumb.jpg 316w, https:\/\/files.merca20.com\/uploads\/2022\/01\/Carlos-Vargas-Merca2-thumb-300x300.jpg 300w\" sizes=\"(max-width: 316px) 100vw, 316px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/carlos-vargas\/\">Carlos Vargas<\/a><\/h3><p class=\"elementor-image-box-description\">Identificador y Reclutador Profesional de Ejecutivos (Marketing, Finanzas y RH) Coach Ejecutivo, Consultor en Redes Sociales \u00c1reas de Comunicaciones y Recursos Humanos, Mentor y Desarrollador de Negocios. *Las columnas de opini\u00f3n reflejan el pensar individual y gustos personales de los columnistas, los cuales no necesariamente son compartidos por el equipo Merca2.0.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6dc991 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"e6dc991\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c07b87 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"3c07b87\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589479 post type-post status-publish format-standard has-post-thumbnail hentry category-carlos-vargas category-columnistas category-hoy-en-mercadotecnia tag-carlos-vargas\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/mas-alla-del-titulo-universitario-construir-el-perfil-profesional-que-el-futuro-exige\/\" >\n\t\t\t\tM\u00e1s all\u00e1 del t\u00edtulo universitario: construir el perfil profesional que el futuro exige\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12588188 post type-post status-publish format-standard has-post-thumbnail hentry category-carlos-vargas category-columnistas category-hoy-en-mercadotecnia tag-carlos-vargas\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-ejecutivo-de-finanzas-liderazgo-que-define-el-futuro-del-negocio-y-de-las-personas\/\" >\n\t\t\t\tEl ejecutivo de finanzas liderazgo que define el futuro del negocio\u2026 y de las personas\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-484f8cd\" data-id=\"484f8cd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-16cead0 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"16cead0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/lizette-weber\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/lizette-weber-2020-sq.jpg\" class=\"attachment-full size-full wp-image-618244\" alt=\"Lizette Weber\" srcset=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/lizette-weber-2020-sq.jpg 500w, https:\/\/files.merca20.com\/uploads\/2021\/06\/lizette-weber-2020-sq-300x300.jpg 300w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/category\/columnistas\/lizette-weber\/\">Lizette Weber<\/a><\/h3><p class=\"elementor-image-box-description\">Experta en Marketing y PR para campa\u00f1as dirigidas a ni\u00f1os y familias. Adem\u00e1s, Compositora, Escritora, Lic. En. Ciencias de la Comunicaci\u00f3n, Maestra en Masters in Internet Business, Emprendedora, Humanista. En 2014 fund\u00f3 la agencia de Comunicaci\u00f3n Creativa y Relaciones P\u00fablicas \u201cLizette Weber\u201d, conformada por talentos multidisciplinarios que se especializan en la generaci\u00f3n y producci\u00f3n de contenido, difusi\u00f3n, eventos, entrenamiento de medios y public speaking, campa\u00f1as ganar-ganar.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7a5e94 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"a7a5e94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61ef11e elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"61ef11e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12450774 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia category-lizette-weber tag-columnistas-2\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/mas-amor-digital\/\" >\n\t\t\t\tM\u00e1s amor digital\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12444733 post type-post status-publish format-standard has-post-thumbnail hentry category-columnistas category-hoy-en-mercadotecnia tag-columnistas-2\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/deliciosa-interactividad\/\" >\n\t\t\t\tDeliciosa interactividad\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-20 elementor-top-column elementor-element elementor-element-7e0fd07\" data-id=\"7e0fd07\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-567662e elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"567662e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/www.merca20.com\/author\/alejandro-corona\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"310\" height=\"310\" src=\"https:\/\/files.merca20.com\/uploads\/2024\/02\/columnista_-1-310x310-1.jpeg\" class=\"attachment-full size-full wp-image-12387050\" alt=\"\" srcset=\"https:\/\/files.merca20.com\/uploads\/2024\/02\/columnista_-1-310x310-1.jpeg 310w, https:\/\/files.merca20.com\/uploads\/2024\/02\/columnista_-1-310x310-1-300x300.jpeg 300w\" sizes=\"(max-width: 310px) 100vw, 310px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/www.merca20.com\/author\/alejandro-corona\/\">Alejandro Corona<\/a><\/h3><p class=\"elementor-image-box-description\">Distinguido entre los L\u00edderes m\u00e1s influyentes de Marketing (Merca2.0). Con una vasta experiencia tanto en agencias globales como del lado del cliente. Lanz\u00f3 Jos\u00e9 Cuervo al mercado hispano. Cre\u00f3 Cuervo Tradicional Congelado. CMO en Grupo Carso, donde creci\u00f3 Aspel a +1 mill\u00f3n de SMBs. CEO en PautaCreativa donde consolid\u00f3 la agencia en el Top 10. Managing Director en JWT. Premios ganados: Cannes Lions, IAB, Effie AWards. Tiene un Master in Business Innovation. Actualmente es Socio Director en ReEvol Advisors, una firma de asesor\u00eda estrat\u00e9gica que reta lo convencional con soluciones de negocio innovadoras. alex@reevol.mx<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f0cc9c1 elementor-widget-divider--view-line_text elementor-widget-divider--element-align-center elementor-widget elementor-widget-divider\" data-id=\"f0cc9c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t\t<span class=\"elementor-divider__text elementor-divider__element\">\n\t\t\t\tM\u00e1s recientes\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f7ba09 elementor-grid-1 elementor-posts--thumbnail-none elementor-posts--align-center elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-widget elementor-widget-posts\" data-id=\"0f7ba09\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_columns&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:11,&quot;sizes&quot;:[]},&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12589496 post type-post status-publish format-standard has-post-thumbnail hentry category-alejandro-corona category-columnistas category-hoy-en-mercadotecnia tag-alejandro-corona\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/el-ceo-que-dijo-no-lo-se\/\" >\n\t\t\t\tEl CEO que dijo &#8220;No lo s\u00e9&#8221;\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-12587026 post type-post status-publish format-standard has-post-thumbnail hentry category-alejandro-corona category-columnistas category-hoy-en-mercadotecnia tag-alejandro-corona\" role=\"listitem\">\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.merca20.com\/y-si-el-proximo-cliente-nunca-visita-tu-sitio-web\/\" >\n\t\t\t\t\u00bfY si el pr\u00f3ximo cliente nunca visita tu sitio web?\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-bacb44d e-ecs-flex e-flex e-con-boxed e-con e-parent\" data-id=\"bacb44d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;ecs_container_type&quot;:&quot;flex&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6b50fb2 elementor-widget elementor-widget-heading\" data-id=\"6b50fb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A\u00f1ade aqu\u00ed tu texto de cabecera<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Columnas m\u00e1s recientes Malu Ascanio Rivera Profesora y consultora del Departamento de Mercadotecnia y An\u00e1lisis del Departamento de Mercadotecnia del Tec de Monterrey. Ha trabajado<\/p>\n","protected":false},"author":4,"featured_media":618305,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"footnotes":""},"class_list":["post-618163","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Columnistas de Marketing - Revista Merca2.0<\/title>\n<meta name=\"description\" content=\"Las mentes m\u00e1s brillantes del marketing comparten su vision sobre temas de inter\u00e9s diario en la mercadotecnia, publicidad y medios\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.merca20.com\/columnistas-de-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Columnistas de Marketing\" \/>\n<meta property=\"og:description\" content=\"Las mentes m\u00e1s brillantes del marketing comparten su vision sobre temas de inter\u00e9s diario en la mercadotecnia, publicidad y medios\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.merca20.com\/columnistas-de-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Revista Merca2.0\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RevistaMerca2.0\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-12T17:23:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/columnistas-de-marketing-merca2-01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"2000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Columnistas de Marketing\" \/>\n<meta name=\"twitter:description\" content=\"Las mentes m\u00e1s brillantes del marketing comparten su vision sobre temas de inter\u00e9s diario en la mercadotecnia, publicidad y medios\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/files.merca20.com\/uploads\/2021\/06\/columnistas-de-marketing-merca2-01.jpg\" \/>\n<meta name=\"twitter:site\" content=\"@Merca20\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"30 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.merca20.com\\\/columnistas-de-marketing\\\/\",\"url\":\"https:\\\/\\\/www.merca20.com\\\/columnistas-de-marketing\\\/\",\"name\":\"Columnistas de Marketing - Revista Merca2.0\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.merca20.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.merca20.com\\\/columnistas-de-marketing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.merca20.com\\\/columnistas-de-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/files.merca20.com\\\/uploads\\\/2021\\\/06\\\/columnistas-de-marketing-merca2-01.jpg\",\"datePublished\":\"2021-06-08T09:04:12+00:00\",\"dateModified\":\"2026-03-12T17:23:30+00:00\",\"description\":\"Las mentes m\u00e1s brillantes del marketing comparten su vision sobre temas de inter\u00e9s diario en la mercadotecnia, publicidad y medios\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.merca20.com\\\/columnistas-de-marketing\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.merca20.com\\\/columnistas-de-marketing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.merca20.com\\\/columnistas-de-marketing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/files.merca20.com\\\/uploads\\\/2021\\\/06\\\/columnistas-de-marketing-merca2-01.jpg\",\"contentUrl\":\"https:\\\/\\\/files.merca20.com\\\/uploads\\\/2021\\\/06\\\/columnistas-de-marketing-merca2-01.jpg\",\"width\":2000,\"height\":2000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.merca20.com\\\/columnistas-de-marketing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.merca20.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Columnistas de Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.merca20.com\\\/#website\",\"url\":\"https:\\\/\\\/www.merca20.com\\\/\",\"name\":\"Revista Merca2.0\",\"description\":\"Marketing, Mercadotecnia, Publicidad, Medios\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.merca20.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.merca20.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.merca20.com\\\/#organization\",\"name\":\"Revista Merca2.0\",\"alternateName\":\"Merca2.0\",\"url\":\"https:\\\/\\\/www.merca20.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.merca20.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/files.merca20.com\\\/uploads\\\/2017\\\/05\\\/logo-merca20-aniversario_large.png\",\"contentUrl\":\"https:\\\/\\\/files.merca20.com\\\/uploads\\\/2017\\\/05\\\/logo-merca20-aniversario_large.png\",\"width\":596,\"height\":112,\"caption\":\"Revista Merca2.0\"},\"image\":{\"@id\":\"https:\\\/\\\/www.merca20.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/RevistaMerca2.0\",\"https:\\\/\\\/x.com\\\/Merca20\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/merca2-0\\\/posts\\\/?feedView=all\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Columnistas de Marketing - Revista Merca2.0","description":"Las mentes m\u00e1s brillantes del marketing comparten su vision sobre temas de inter\u00e9s diario en la mercadotecnia, publicidad y medios","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.merca20.com\/columnistas-de-marketing\/","og_locale":"es_MX","og_type":"article","og_title":"Columnistas de Marketing","og_description":"Las mentes m\u00e1s brillantes del marketing comparten su vision sobre temas de inter\u00e9s diario en la mercadotecnia, publicidad y medios","og_url":"https:\/\/www.merca20.com\/columnistas-de-marketing\/","og_site_name":"Revista Merca2.0","article_publisher":"https:\/\/www.facebook.com\/RevistaMerca2.0","article_modified_time":"2026-03-12T17:23:30+00:00","og_image":[{"width":2000,"height":2000,"url":"https:\/\/files.merca20.com\/uploads\/2021\/06\/columnistas-de-marketing-merca2-01.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_title":"Columnistas de Marketing","twitter_description":"Las mentes m\u00e1s brillantes del marketing comparten su vision sobre temas de inter\u00e9s diario en la mercadotecnia, publicidad y medios","twitter_image":"https:\/\/files.merca20.com\/uploads\/2021\/06\/columnistas-de-marketing-merca2-01.jpg","twitter_site":"@Merca20","twitter_misc":{"Tiempo de lectura":"30 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.merca20.com\/columnistas-de-marketing\/","url":"https:\/\/www.merca20.com\/columnistas-de-marketing\/","name":"Columnistas de Marketing - Revista Merca2.0","isPartOf":{"@id":"https:\/\/www.merca20.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.merca20.com\/columnistas-de-marketing\/#primaryimage"},"image":{"@id":"https:\/\/www.merca20.com\/columnistas-de-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/files.merca20.com\/uploads\/2021\/06\/columnistas-de-marketing-merca2-01.jpg","datePublished":"2021-06-08T09:04:12+00:00","dateModified":"2026-03-12T17:23:30+00:00","description":"Las mentes m\u00e1s brillantes del marketing comparten su vision sobre temas de inter\u00e9s diario en la mercadotecnia, publicidad y medios","breadcrumb":{"@id":"https:\/\/www.merca20.com\/columnistas-de-marketing\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.merca20.com\/columnistas-de-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.merca20.com\/columnistas-de-marketing\/#primaryimage","url":"https:\/\/files.merca20.com\/uploads\/2021\/06\/columnistas-de-marketing-merca2-01.jpg","contentUrl":"https:\/\/files.merca20.com\/uploads\/2021\/06\/columnistas-de-marketing-merca2-01.jpg","width":2000,"height":2000},{"@type":"BreadcrumbList","@id":"https:\/\/www.merca20.com\/columnistas-de-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.merca20.com\/"},{"@type":"ListItem","position":2,"name":"Columnistas de Marketing"}]},{"@type":"WebSite","@id":"https:\/\/www.merca20.com\/#website","url":"https:\/\/www.merca20.com\/","name":"Revista Merca2.0","description":"Marketing, Mercadotecnia, Publicidad, Medios","publisher":{"@id":"https:\/\/www.merca20.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.merca20.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.merca20.com\/#organization","name":"Revista Merca2.0","alternateName":"Merca2.0","url":"https:\/\/www.merca20.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.merca20.com\/#\/schema\/logo\/image\/","url":"https:\/\/files.merca20.com\/uploads\/2017\/05\/logo-merca20-aniversario_large.png","contentUrl":"https:\/\/files.merca20.com\/uploads\/2017\/05\/logo-merca20-aniversario_large.png","width":596,"height":112,"caption":"Revista Merca2.0"},"image":{"@id":"https:\/\/www.merca20.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/RevistaMerca2.0","https:\/\/x.com\/Merca20","https:\/\/www.linkedin.com\/company\/merca2-0\/posts\/?feedView=all"]}]}},"_links":{"self":[{"href":"https:\/\/www.merca20.com\/wp-json\/wp\/v2\/pages\/618163","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.merca20.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.merca20.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.merca20.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.merca20.com\/wp-json\/wp\/v2\/comments?post=618163"}],"version-history":[{"count":0,"href":"https:\/\/www.merca20.com\/wp-json\/wp\/v2\/pages\/618163\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.merca20.com\/wp-json\/wp\/v2\/media\/618305"}],"wp:attachment":[{"href":"https:\/\/www.merca20.com\/wp-json\/wp\/v2\/media?parent=618163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}