How did Adwords change bidding at the end of 2023? (performance analysis)
What is AdWords? Google AdWords, now known as Google Ads, is an online advertising platform by Google. It allows businesses…
You don’t need video inventory to drive higher eCPMs!
Yieldbird team has tested Google in-article and in-feed native video solution to help publishers with no video content. Result? Over 30% revenue growth, wider offering, and improved overall monetization effectiveness. Read how our experts managed to succeed in the case study on the Google website.
